Now that you have got a basic understanding of the ins and outs of blogs, and some options available, you’re probably wondering: How does this help my business? How does it help me to stand out?
1. Team Communication. Companies use blogs internally to communicate project status to stakeholders and managers. It beats clogging everybody’s email with mass broadcasts. It allows these missives to be archived, indexed and easily searched.
2. Enrich Your Clients. You can easily link to articles and resources relevant to your readers and their needs. You can more easily attract experts to provide value-added content to your audience.
At a distinctive and stable growth rate of Blog users at an average of more than 100% within a researched 190 day cycle, the Internet should be ready for a “Blog Boom” anytime soon. Microsoft announced more than 4.5 million weblog spaces were created in MSN Spaces since 11 January 2005. On average, users are updating about 170,000 blogs on MSN Spaces every day and uploading about 1.9 million photos a day.
France music radio station SkyRock’s Skyblog is no exception. They will have an estimated 3.5 to 4 million blogs by year end. On average, more than 8,000 blogs are created daily, averaging out about 39 posts and 53 comments per blog.
People maintained blogs long before the term was coined, but the trend gained momentum with the introduction of automated published systems, most notably Blogger at blogger.com.
Thousands of people use services such as Blogger to simplify and accelerate the publishing process.
Blogs can be described in many definitions and they are all correct.
Blogs are instant publishing. You write, you cut-and-paste images, you cut-and-paste links, you customize everything through a WYSIWIG (what you see is what you get) interface, and with one click you publish your information or article.
