06/6/10

Google AdSense for Mobile Applications Now Work With More Ad Networks

Google is always working to help people grow their mobile business with ads. Google made their tools even more flexible by allowing publishers participating in their AdSense for Mobile Applications beta program to use third-party mediators. Mediation lets app developers use multiple ad networks simultaneously – reaching a greater pool of advertisers, and focusing more time on building their apps, and less time managing ad inventory.

AdSense for Mobile Application beta publishers will now be able to manage their ad inventory using third party ad serving mediators, as long as their apps meet these conditions, including: Continue reading →

06/1/10

Using Anchor Text Effeciently

One of the most underused things by Newbies in regards to linking is “Anchor Text”. This is the visible text showing in a link.

The prime mistake Newbies make is to put their website name into the Anchor Text. Unless your website contains your keywords this is a waste of a perfectly good link. Remember that Google puts a very big importance on those Anchor texts and they should always use your keywords.

The second mistake is trying to put every single keyword into your anchor text and give that to everyone. There are two mistakes with this technique.
1.) Google assigns weight to each word in anchor text so if there are a lot of filler words (common in long sentences), they will “dilute” your target words

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05/26/10

Why Google Indexing Requires A Complex Blend Of Skills

If it was easy, everybody would be doing it. Getting a company’s name and products, or services, onto the first page of a genuine Google search isn’t a trivial piece of work. In fact, there are four distinct skills that a search engine optimizer needs to possess. Most people possess one or maybe two of these skills, very rarely do people posses all four. In truth, to get to all four, people who are good at two of these need to actively develop the other skills. Now, if you are running your own business, do you really have the time to do this? Is this the best use of your time?

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05/21/10

XHTML – Kicking And Screaming Into The Future

XHTML, the standard, was first released back in 2000. Roughly five years later we begin to see major websites revised to use this standard. Even the favorite whipping boy of standards-compliance punditry, Microsoft, presents their primary homepages, msn.com and microsoft.com in XHTML. Standards compliant XHTML sites are still the minority. The reason is simple. When the W3C released the new standard, the rest of the web running on HTML did not cease to function. Nor will the rest of the web, written in various flavors of HTML, cease to function any time soon. Without any pressing need to conform to the new standard, designers continue to use old, familiar methods. These methods will perform in any modern browser, so why bother switching?

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05/19/10

Breaking the Myth about Page Rank (PR)

The most difficult challenge most web designers face is getting traffic to your site. There are plenty of companies who promise to send traffic your way. Sadly, most of this traffic is not qualified. Yes, your hit counter will move higher, however, if its not qualified, you may find you have unhappy visitors to your site. Unhappy visitors will not click on your ads or purchase your products.

Once you have optimized your site, consider submitting it to every search engine. If you want to get spidered quicker in Google, have a web page with a PR of 4 or higher point to your site. Your site will be spidered within a couple of days!

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05/17/10

A Review on “Power Shortcuts for Adobe Photoshop CS”

If you want to produce outstanding and award-winning movies instantly, you can count on Adobe Photoshop CS software and its integrated web production application software. Photographers, graphic artists, web designers, and video professionals can take advantage of its indispensable features such as new design possibilities, improved file management, a more intuitive way to create for the web, and support for 16-bit images, digital camera raw data and non-square pixels. With it, you can truly create the highest quality results more efficiently than ever before. Truly, Adobe Photoshop CS is destined to become important.

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05/12/10

5 Ways to get your website noticed

Your website is just one of the billion sites parked on the World Wide Web. Chances are, you don’t think yours will ever get noticed.
We hear your cries for cyber attention. Here are five ways to get people clicking on to your site.

1.) Make sure it’s professional looking.
No one likes looking at website that reminds them of a book report they wrote back in school. Invest in learning a good web design program (Dreamweaver MX and Microsoft Frontpage are good picks), and let your creative juices flow. Make sure it’s compelling, well-designed, and organized. People don’t exactly find it fun to weed through haystacks of cyber files to get the information that they want.
On that note, don’t make it a heavy site. Putting up some flash intros may be great eye candy, but the average internet surfer only waits 10 seconds for a page to load, and then they’re off to the next.

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05/11/10

10 Tips For Web Success

The webmaster’s biggest job is to get their traffic up and keep customers/visitors coming back. Building the site is one thing, but simply building and posting a website does not guarantee traffic. In fact, a website could be beautiful and an example of all the latest technology and still not attract a single visitor if not promoted correctly. Here are 10 tips to guide you to success with your website.

(1) The internet is a new medium.
At least compared to print, it is. A website is a waste if it simply re-hashes something which could easily be put into print. Don’t have the site be just an online brochure. Put up features which take advantage of the internet as a medium of communication. Filter information for them. Provide search capability. Provide interactivity with features like forums, quizzes and tools. Web visitors like to interact.

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05/6/10

Foreign Language SEO

Bob is from United States and speaks English, along with some Hebrew and Spanish. Alice is from Romania and speaks Romanian, English, and some French. Why does this matter? There are concerns— Both from a language angle, as well ad some interesting technical caveats— when one decides to target foreign users with search engine marketing. Here we will discuss about the most pertinent factors in foreign search engine optimization.

The internet is a globalized economy. Web sites can be hosted and contain anything that the author would like to publish. Users are free to peruse pages or order items from any country. There are some exceptions, but in general, to enhance user experience, a search engine may treat web sites from the same region in the same language as the user preferentially.

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05/4/10

Why Thunderbird is the Best Email Client for your Family or Office

Nowadays, most of us have so many email addresses, it’s hard just to keep track of our own, let alone manage those of our family and colleagues as well. Throw newsgroup subscriptions and multiple storage folders into the mix as well, and it’s a management nightmare.

Mozilla Thunderbird, my email client of choice, solves this problem effectively and easily with Profiles.

How do Thunderbird Profiles work?

Thunderbird allows multiple users to set up the email client to suit their own specific needs and tastes, from Themes and Extensions to Email accounts, Inboxes and Newsgroup subscriptions.
Upon startup of Thunderbird, you are able to choose which user profile you would like to use.
So, you can now have a profile for yourself, one for your partner, and even one for the kids (allowing you to increase Thunderbirds’s spam and security measures).
Each profile is independent of the others, so it’s like having a new installation for each user.

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